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Apple AirTag (2nd generation): Tracker for Keychain, Wallet and More; Locator with Sound; Simple One-Tap Setup with iPhone or
Apple

Apple AirTag (2nd generation): Tracker for Keychain, Wallet and More; Locator with Sound; Simple One-Tap Setup with iPhone or

4.6 / 5 ★★★★★ on Amazon · 3,477 ratings
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Reviewed 23 August 2026 · price checked live

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Overview

Apple AirTag (2nd generation): Tracker for Keychain, Wallet is one of the 46 gps, finders & accessories products in our catalogue, tracked on rating, review volume and live price. The maker describes it as follows: AirTag (2nd generation) helps you keep track of what matters. Attach one to any item you want, and keep track of it using the Find My app. EXPANDED PRECISION FINDING ON IPHONE AND APPLE WATCH — Get step-by-step directions to your lost item on iPhone and now, Apple Watch. Those are the seller's own claims rather than our testing, so treat them as a starting point. On Amazon it holds 4.6 out of 5 from 3,477 ratings. What that score is worth next to its rivals is set out below.

At a glance
Brand
Apple
Amazon rating
4.6 / 5 from 3,477 ratings
vs GPS, Finders & Accessories
0.1 above the category median of 4.5
Rank in category
6 of 46 rated gps, finders & accessories we track
Price position
Towards the top of the range (category spans £2.99 to £141)
How proven
Well established, above-average review volume

How it compares in GPS, Finders & Accessories

Across the 46 rated gps, finders & accessories products we track, the typical score is 4.5 out of 5. This one sits at 4.6, which is around the middle of the category. Ratings alone will not separate it from its rivals here, so price and the specifics below matter more than the star count.

It carries 3,477 ratings against a category median of 1,457. That is enough of a base to take the score seriously without treating it as settled.

On price it sits in the upper third of a category running from £2.99 to £141, where the midpoint is about £14.44. Paying above the category norm needs a reason beyond the rating, because the score alone does not justify the gap here.

Worked out from the 46 gps, finders & accessories products in our catalogue, not from the brand's own claims. How we rank →

Key features

  • FIND YOUR ITEMS ON FIND MY — AirTag (2nd generation) helps you keep track of what matters. Attach one to any item you want, and keep track of it using the Find My app.
  • EXPANDED PRECISION FINDING ON IPHONE AND APPLE WATCH — Get step-by-step directions to your lost item on iPhone and now, Apple Watch.
  • ENHANCED SPEAKER — With a 50% louder speaker and a new, distinctive chime, it’s easier than ever to hear and find AirTag.
  • PING FROM FAR AND WIDE — Upgraded Ultra Wideband and Bluetooth chips allow you to find your items from even further away than ever before.
  • SHARE ITEM LOCATION — Share AirTag location access temporarily and securely with trusted contacts, third parties or over 50 airline partners if you lose something important.
  • BATTERY LIFE — AirTag (2nd generation) works for more than a year on a standard battery you can easily replace when your iPhone alerts you.

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